There are so many buzz words in Marketing, however, one of my favourites is “BRAND”. How many of you have played ‘Logo’, or can simply relate a colour or image to a company – it’s proof that it works and is effective!
I wanted to share this – it’s a fantastic celebration of the importance of brand. We all recognise this logo well, but would it stand out so much if it was in a different font or colour? Probably not…
Your brand promotes who you are, what you stand for, and how you want to stand out to your customers.
If you’d like to make sure your brand and it’s associated messaging is consistent, I can review your website or existing materials for a price to fit your budget – please reach out to arrange a free initial Zoom consultation.
Sara R Appleton 